Heath Alexander
About Me
I’m a father, husband, musician, and goofball that wants to make things simpler and less confusing; life’s hard enough already.
Me
I am a cross-functional User Experience leader with experience applying a human-centered focus across the entire software development lifecycle. I am motivated by the desire to make things simpler, to ease frustration, and to generally make it easier for individuals to accomplish their goals more efficiently and effortlessly.
Creating intuitive, enjoyable experiences is rewarding in and of itself, but that sense of accomplishment is strengthened when my work also produces a healthy return-on-investment for the business entity; often in the form of more focused, efficient development times, less money spent on training and help-desk support, and the overall positive impact that user experience has on brand identity, employee morale and customer loyalty.